Half of Philly’s operagoers are under 35
mainWhat are they doing right?
One thing, among others: the organization spent over a half-million dollars in market research to determine what opera-goers wanted.
Read here.
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Great news!
BTW:
This is a picture of the Kimmel Center, but Opera Philadelphia’s home is the historic Academy of Music.
The resident companies of Kimmel Center all have amazing student ticket policies.
Most of them are probably from New York.
Why do you say that?
Here is the list of Kimmel Center Philadelphia-based resident companies:
https://www.kimmelcenter.org/about-us/resident-companies/
Opera Company of Philadelphia performs at the Academy of Music which is managed by the Kimmel Center, i believe.
Opera Philadelphia is now the operative name (formerly OCP before 2013).