The national broadcaster YLE has come up with some record statistics for classical concertgoing in Finland.
In 2015 The Finnish Radio SO under Hannu Lintu – often programming avant-garde and contemporary music – sold 97% of all seats at the new (1704-seat) Helsinki Music Centre.
In the same hall, the Helsinki Philharmonic Orchestra sold over 90 percent.
The Turku Philharmonic with Leif Segerstam hit an all-time high of 91% (1000 seats).
Jyväskylä Sinfonia with young conductor Ville Matvejeff, 29, sold 100 percent of all concert seats. Their Christmas concert was sold out by the end of June.
Lintu observes that in some smaller towns, one-third of the population turns out for a concert.
What the fff are the Finns doing right?