The loveliest orchestra ad you’ll ever see

M&C Saatchi, Sydney, needed to project a wildlife angle for Optus, Australia’s second largest telecommunications company.

So they booked an orchestra and set out to sea, in search of a humpback whale.

Watch. Be still.

optus-whale-song-orchestra

And here’s how they made it (you can skip the adman jargon at the end).

share this

Share on facebook
Share on twitter
Share on linkedin
Share on google
  • Ed says:

    Me thinks you posted the same video twicely.

  • >