Watch: Opera singer sells luxury cars
NewsA comfortable sideline for Korean soprano Hera Hyesang Park.
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Plenty of other Musicians have been doing this.
Nothing special here at all.
I know of a well known singer in Switzerland who does this very well for many years, and knows the marques far better.
Carefully calculated and curated high-spirited BS. ‘Look at how conflicted yet refined classical musicians are…’
But I guess whatever makes money for her and the company?
Schwan’s Ice Cream has hired a lot of viola players for daytime employment. Just saying….
Good for her, and good for Hyundai to have chosen her. I don’t see why rich stars with more money than they need do advertisements, but I’m sure Ms Park could use the money.
“I am Hera”
Before there was He-ra, there was She-Ra
https://youtu.be/o-VrAFQ5S2E?t=38
“I am She-Ra!”
Glad that the DG marketing department is taking its cues from kids cartoons.
I am as interested of her voice as I am of Hyundai autos.
Why shouldn’t classical musicians be paid for endorsements, like tennis players, actors and other sporting ‘stars’? If you’ve seen the film “Lost in Translation” you’ll see all that in action.
It works both ways; selling the item/s and raising the profile of the spruiker.
Is there something wrong with this…? I congratulate her for the good deal she landed!
Is Hyundai a luxury brand though?
I have 16 CDs of the Hank Williams Mother’s Best Flour radio broadcasts, live for 15 minutes every morning around 1950, with Hank singing his hit songs and his Mother’s Best Flour theme song. The flour company used the more-famous Hank to increase its own popularity.
To actually compose and perform an operatic aria about a car as a corporate-sponsored video might bring new audiences to opera. Opera can use the more-vast car market to increase its own “exposure.” TV commercials finally as good as they were in the 1970s!
The violinist Lisa Batiashvili is happy to sell Audi`s. I guess she and Audi think that is cool, or profitable.
In a unique twist, an opera singer delves into the world of luxury car sales, showcasing the harmonious blend of passion and precision. Just as an opera singer’s voice requires meticulous training and control, luxury cars demand top-notch performance, including their suspension systems. It’s worth noting that https://onefastshop.com/collections/suspension-packages suspension shops, specializing in auto parts, can be valuable partners in maintaining these high-end vehicles. This crossover between the world of music and luxury automobiles highlights the importance of expertise, whether it’s delivering a pitch-perfect aria or ensuring a luxury car’s ride quality is nothing short of operatic excellence.