DG starts selling tickets to live events
mainThe major label has launched a ‘live stage’ programme, involving many of its stars.
The DG Stage schedule will feature at least one ticketed event per week, starting on Sunday 28 June with a chamber recital from pianist Alice Sara Ott. This will be followed by a concert from pianist Víkingur Ólafsson with the Konzerthausorchester Berlin and Christoph Eschenbach (3 July). Cellist Kian Soltani will give a recital on 12 July, while on 16 July tenor Rolando Villazón and harpist Xavier de Maistre will present a programme of Latin American songs. Villazón is delighted to be performing on DG Stage: “Deutsche Grammophon is a truly innovative and committed label. In next to no time its team has managed to establish a way of connecting audiences with great performances and keeping music live. Xavier and I have been working hard on this fabulous repertoire – now we have the opportunity to share it with people all over the world.”
Summer programme includes one-off ticketed performances by John Williams with Anne-Sophie Mutter and the Wiener Philharmoniker, Benjamin Bernheim, Rudolf Buchbinder, Ludovico Einaudi, Christoph Eschenbach, Elīna Garanča, Víkingur Ólafsson, Alice Sara Ott, Grigory Sokolov and Rolando Villazón.
Opera-lovers have a range of treats in store later in the summer, including an open-air production of Puccini’s Tosca staged at the Piazza del Plebiscito in Naples by the Teatro San Carlo and starring Anna Netrebko, Yusif Eyvazov and Ludovic Tézier (30 July). “We’re thrilled at the thought of being back on stage,” say Netrebko and Eyvazov. “Presenting Tosca to the world from this stunning outdoor theatre will be an unforgettable experience.”
Tickets for DG Stage performances can be paid for securely online using all major credit cards or via the usual payment providers and will offer online concertgoers access to one-off events broadcast in state-of-the-art audio and visual quality. Prices will range from €4.90 to 12.90, depending on the scale and format of the production.
www.dg-premium.com
After they helped making a travesty of the recording business by giving the major internet corporations their crown juwels for almost nothing – and throwing artists and recording pros under the bus in the process – they are now making provisions for leaving the sinking ship and trying to get a piece of the live performance pie. I see.
Empty business suits. Sad.
In the last few months I have read many comments suggesting that orchestras and artists can sell virtual tickets for their live streaming concerts so as to earn a living and save from going bankruption. Now it is time to see whether this business model would work.