Biz news: Yannick in label takeover
mainThe Canadian label ATMA Classique, which launched the career of Yannick Nézet-Séguin, has been bought out by Montreal music publisher Ad Litteram, with immediate affect.
Montreal, March 30, 2020 – Johanne Goyette, founder and president of ATMA Classique, and Guillaume Lombart, founder and president of Ad Litteram jointly announced that Ad Litteram, a leading company with more than 20 years of experience in the music industry, has entered into an agreement to acquire the ATMA Classique label, effective April 1, 2020.
Ad Litteram has set itself the goal of continuing the exceptional work of Johanne Goyette, and we intend to take up this challenge in these times of upheaval and change in a constantly evolving music industry. Thanks to our internal technological capacities, notably for video streaming, combined with the expertise of the ATMA team, we are well equipped to face these new challenges ”, declared Guillaume Lombart. “Likewise, Ad Litteram intends to open up new avenues of collaboration with artists in order to better meet their needs.”
Does YNS have anything to do with the new owner? If not, the headline is a bit deceptive.
Yes — I am also failing to see the connection. As so often here.