Sponsor walks out on ECHO awards

Sponsor walks out on ECHO awards

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norman lebrecht

April 19, 2018

The German record prize – given this week to a pair of Holocaust-joke rappers – has lost its first major sponsor.

Voelkel, an organic food company, says it does not approve of belittling genocide.

Two further sponsors – carmaker Skoda and beermaker Köstritzer – say they are considering their options.

 

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