BBC sells Proms to the Gulfmain
In a brazen dilution of a cherished brand, the BBC has licensed BBC Proms Dubai, a mini-festival.
‘The BBC Proms will travel to the Gulf state for four performances next March,’ it has been locally announced.
The music will be performed by the BBC Symphony Orchestra and BBC Singers, the musicians’ first visit to the UAE …
The six concerts over four days include classical repertoire, British music and new music — including works by Dubai-based composers Joanna Marsh and Mohammad Fairouz, and Australian-Egyptian composer Joseph Tawadros’ Quartet. The BBC Proms Dubai concerts will be recorded for broadcast on BBC Radio 3.
It wouldn’t be the BBC Proms without the Last Night Of The Proms, the traditional end to the festival that sees flag-waving music fans sing along to Henry Wood’s Fantasia on British Sea-Songs, Thomas Arne’s Rule, Britannia! and Edward Elgar’s Pomp and Circumstance March No. 1 (aka Land of Hope and Glory).
The festival is all part of the UK/UAE 2017 Year of Cultural Collaboration led by the British Council, meaning there will also be workshops, masterclasses and open rehearsals.
David Pickard, Director, BBC Proms says: “I am delighted that the BBC Symphony Orchestra and BBC Singers will be performing at Dubai Opera for the inaugural BBC Proms Dubai, giving audiences in the UAE an opportunity to sample a taste of the BBC Proms experience. Through this series of concerts and learning events we hope to give the audience an idea of what the Proms are all about, making classical music accessible through quality music-making, outreach work, affordable ticket prices and broadcasts.”
Jasper Hope, Dubai Opera Chief Executive says: “The BBC Proms is a magical festival which I know extremely well from my time at the Royal Albert Hall and I’m thrilled that for the first time ever, residents of and visitors to Dubai will be able to enjoy a taste of the world’s greatest classical music festival right here at Dubai Opera. This is yet more evidence that Dubai Opera is becoming the definitive destination in the GCC for the very best music and entertainment from the whole world, as well as being a stage on which we can celebrate the best in local and regional talent to the broadest possible audience.”