Record label subjects Maria Callas to ice-bucket

Record label subjects Maria Callas to ice-bucket

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norman lebrecht

August 27, 2014

For lack of creative ideas at Warner Classics, this is how they spend office time.
CallasNormaSP069

Comments

  • Bucket says:
    August 27, 2014 at 5:24 pm

    Norman, I think you are far too opinionated about Warner… I definitely agree, it’s not the most clever campaign ever, but I think the more awareness is raised about ALS, the better, full stop. If this video encourages even just one person to donate, I’m happy they spent ‘office time’ on it.

    Reply
  • cabbagejuice says:
    August 27, 2014 at 6:05 pm

    La Divina remains unflappable as ever!

    Reply
  • diny tecker says:
    August 28, 2014 at 12:03 am

    The only words I can think of are: cheap, disgraceful and unethical.

    Reply

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