Job of the Week: Trolling for English National Opera
OperaEnglish National Opera (ENO) is seeking a Social Media Manager for a full-time, two-year fixed-term contract.
Reporting to the Head of Digital Communications, the role involves creating and managing social media content to engage audiences and promote ENO’s activities across its online platforms. Candidates should have significant experience in social media management, proven success in growing channels, and strong communication skills. An understanding of current social media trends and the ability to adapt content for various audiences are essential.
The role is based at the London Coliseum with potential requirements to work at other ENO sites. The salary ranges from £30,000 to £35,000 per annum, depending on experience. To apply, submit a CV and cover letter to workwithus@eno.org by midday on 9 August 2024.
AI image: Queensland SO
Pay peanuts……..
Doooomed to make the same mistakes. I particularly liked this line in the job description: “A passion for the arts with an interest in opera a plus”.
It should not be a plus but an absolute necessity to work in social media for an opera company surely.
I saw that the much maligned Olivia Pay has left and there’s a internal temporary promotion to “Director of Marketing, Communications & Insight (Interim)” for Shuba Krishnan.
A brave soul who goes for that one in the long run!
May I ask why you say “the much maligned Olivia…”? Has there been criticism of her / her work from other people or corners? I think we share the same opinion but I hadn’t realised others felt the same way too.
It’s hardly trolling Norman, that’s what happens here more often than not. SMMs are integral to any marketing team now. Very different.
A desperate post only someone equally desperate will apply and get.
ENO Management are still clearly in denial as they pretend their end isn’t in sight with the crazy move to Salford Quays.
Salford Quays? I wasn’t aware that there were any details yet about where, when and how ENO were going to shape shift between St Martins Lane and somewhere Oop North.
This whole farcical adventure needs to be put a stop to as soon as possible. It is clear that ENO does not want to move. Many of us in Manchester see it as impractical and a threat to ON and the sooner ENO, ACE and DMCS flesh out exactly what they propose the sooner it will be seen as an unworkable compromise that will end up satisfying no one and wasting millions in the process.
The Government has Said “If we can’t afford it, we can’t have it”. Well, Manchester already has a £240m white elephant by the Irwell whose programming is the complete antithesis of what the Lyric Arts are. So, ENO for the target audience at Aviva Studios seems like pouring even more bad money after bad.
Perhaps it could include a rethink of the ‘meme’ function of the Instagram account.
Like the kind with a headline text like ‘Me and my besties at the opera’ above an image from The Devil Wears Prada of Meryl Streep looking aloof and detached with a caption of a line of her dialogue – ‘Everybody wants to be us’
They could get a techno-savvy school-leaver to do that job, during a gap year before going to university and then deciding what they really want to do to earn a living.
The choice of AI generated photo is interesting.
The same one caused a furore in March this year when used in advertising for the Queensland Symphony Orchestra. Personally, I think using it was an insult to the QSO players.
Grow the channels! Adapt the content! Manage to engage! Promote the activities!
Practically every large arts organization has a marketing person who manages social media. It may or may not be a whole full time role. Some organizations are extremely savvy at social media, and it drives ticket sales way more than newspaper ads.
This post has a very “I am old and confused” air to it.