No month is a quiet month on Slipped Disc

No month is a quiet month on Slipped Disc


norman lebrecht

September 02, 2018

Most media struggle to find stories in August and most websites go on sleepytime.

Not Slipped Disc.

We’ve just broken our August record with 1,525,447 readers.

Of these, 53 percent were in the US, 19.9% in the UK, and 3.4% in Germany.

Some 27.5% were aged 18-24 and 33.5% were between 25 and 34.

Only 5.5% of our readers were over 65.

Men outnumbered women readers by 54 to 46.

Our readers’ highest secondary activity was taking part in sports.

Soure: Google Analytics

The top stories were:

1 Proposed sale of Steinway to China

2 Principal horn leaves the Berlin Philharmonic

3 Daniele Gatti is fired by the Concertgebouw




  • MavisP says:

    So why did you take down the story about Michael Volpe supporting Jeremy Corbyn? I don’t recall other post on Slipped Disc being allowed to slip away from the spotlight.

    • Thomasina says:

      I remember an article that a pregnant musician was fired by the orchestra has disappeared.

    • JoBe says:

      Volpe probably complained about being smeared, unfairly singled out, maligned, bullied, etc. Those of us who had read his Twitter messages on Middle Eastern matters know that he could be quite robust, though, when it came to attacking Israel, its friends, its supporters by choice or by association, and generally every person or institution suspected of being run by or harbouring Zionists.

    • Miguel Esteban says:

      However it’s still cached on Google. The web has a long memory…

  • Petros Linardos says:

    – “Most media struggle to find stories in August and most websites go on sleepytime.” What media? At least here in the US August has been anything but quiet on news.

    – How do you know our ages?

  • steven holloway says:

    I must think that the number of ‘readers’ consists, in fact, of the number of visits, noting well here that very frequently a number of people will make many visits even in the same day, let alone the same month, especially when baited into doing so by, e.g., posts that might more properly be put on some sort of political blog. I suspect there are people who only turn up for the political clickbait and another chance to reiterate the same points ad nauseam.

    • Scotty says:

      The analytic tool for my website shows number of visits, number of unique visitors, and number of pages delivered. That’s common. As for ages and gender, my system leaves that up to my imagination.

  • Chris Isbell says:

    Will anyone read them with the constant nagging dialogue boxes about advertising policy? On my Android devices these appear on every page, even when using the back button. They are a right pain.

    • norman lebrecht says:

      My apologies. Blame the EU for GDPR.

      • Anon says:

        I agree that GDPR is a total pain but why is SD the only blogsite where these ads pop-up so insistently? Other blogs and news sites ask you once then go away. Suggest you ask your webmaster to take a look.

      • AKP says:

        Sorry Norman about blaming the EU is nonsense. I get asked every time I visit. That isn’t the case with any other site I visit. Please fix it or else you will have one less reader. It is irritating. And also might explain your dodgy figures for reader numbers.

    • Gus says:

      Have you an ad blocker installed? On my tablet without AdBlocker the pop-ups appear on every page, but on my computer with AdBlocker, nothing. Worth a try, until the software problem is sorted out.

      • Furzwängler says:

        AdBlocker works for me too on this site, so worth trying.

        • AKP says:

          I don’t have adblocker but this doesn’t happen to me on any other site after the initial ask so there must be a fault in the way it’s set up. I did write to Norman but he ignored.

  • Steve says:

    “Men outnumbered women readers by 54 to 46.” err.. (%) I think ✅

  • Cynical Bystander says:

    Only 5.5% of us are over 65? That means that we are totally untypical of the music scene audience we comment on. Rather like the 51% of the under 34’s . Lies, damned lies and statistics?

  • Stevie says:

    At the beginning of the year, you wrote that a certain major music critic from a major publication was going to be pushed out, and that this individual had already been notified.
    What became of that?

  • Mark Henriksen says:

    Congratulations on presenting an interesting website.

  • Jeremy says:

    Do those extraordinary statistics exclude spambots? I ran a blog for many years and always had to look past those numbers to find the actual traffic; the spambots can make it seem as though the traffic is quite high. It’s true for every blog out there. What is the average duration of each visit? A very low number (e.g., a few seconds) is also an indication of spam traffic.

    • Saxon Broken says:

      The methods used for counting visits have become much better at dealing with this (under pressure from advertisers).

  • patrick says:

    53% in the US and 3 % in Germany quite telling about the fact this blog is more about politcal correctness than music…

  • Lost in Translation says:

    The nationality figures would appear to reflect the objectionable American dominance in media in general.

    And there is no way that Goolag can extract my sex, age or leisure pursuits from this IP address.

    • Jeremy says:

      If you visit any other sites – shopping, checking your town’s trash pickup schedule, reading news, checking on anything local – then a great deal of information is gathered about you, statistically if not personally. There is so much data collected through global online activities that profiles can be inferred. If a person from your IP address does online shopping and buys, for example, certain types of clothing, shoes, music, etc., then yes, a profile can be constructed. Those profiles are aggregated and extrapolated and used in the analytics cited in the OP. It’ not necessarily personal to YOU – not your name, address, and other identifying information — but representative of the person you are. This has been going on for years and is common knowledge.

      It’s possible to anonymize your online activities to some degree, and if you haven’t done that, then you are contributing to the global data set that feeds google analytics and other services.

  • John Wills says:

    I’m an 87 year old Australian, should l get a special mention?