What hope for music critics in click-chase newspapers?

What hope for music critics in click-chase newspapers?

main

norman lebrecht

June 09, 2016

In a thoughtful overview of declining fortunes, ex-NY Times critic Allan Kozinn surveys the gloomy aftermath of a contemporary critical debacle:

kozinn

 

There is an extent to which the poor performance of reviews as click-bait is a self-fulfilling prophecy. Every day, I receive email summaries from half a handful of newspapers around the country, each promoting a dozen or more stories in that day’s paper, with links to their online versions. Those summaries rarely include links to their classical music reviews. Television and film, sometimes. Pop, yes, but rarely, and only if it’s a major festival. Classical music, hardly ever. An exception is The Wall Street Journal, which sends out an email devoted entirely to Life & Arts pieces. At The New York Times, where twentysomethings come up with new apps almost monthly to point readers to some of its specialties from editorials to cooking, it seems never to have occurred to anyone to build one for the paper’s arts coverage.

Perhaps if papers treated their reviews as if they thought they were worth looking at, and provided an easy access ramp, readers would tune into them.

Read on here.

 

Comments

  • Hanna Nahan says:

    Says the click-bait King…!

  • Olassus says:

    Worth reading.

  • M2N2K says:

    More bad news for US classical music press coverage in daily newspapers: a very fine critic Tim Mangan was laid off by Southern California’s OCRegister just a few days ago. For details see his blog ( at classicallife.net ).

  • MOST READ TODAY: