Half of Philly’s operagoers are under 35

Half of Philly’s operagoers are under 35

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norman lebrecht

May 10, 2016

What are they doing right?

One thing, among others: the organization spent over a half-million dollars in market research to determine what opera-goers wanted.

Read here.

philadelphia hall

Comments

  • P says:

    Great news!

    BTW:
    This is a picture of the Kimmel Center, but Opera Philadelphia’s home is the historic Academy of Music.

  • PhilOrchFan says:

    The resident companies of Kimmel Center all have amazing student ticket policies.

  • CDH says:

    Most of them are probably from New York.

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