Canada gives millions to music majors (classical included)

Canada gives millions to music majors (classical included)


norman lebrecht

April 17, 2015

Billboard reports that the government of Ontario has just allocated C$14 million (US$11.5) to 123 music companies, including the world’s largest.

The grants include Universal Music Canada Inc. ($1.2 million), Warner Music Canada Co. ($750,000), Sony Music Entertainment Canada Inc. ($475,000) … and The Corporation of Massey Hall and Roy Thomson Hall ($200,000 and $175,000).

Justifying the awards, Michael Coteau, Minister of Tourism, Culture & Sport, told Billboard: ‘We want to make sure that groups like Universal and the other multi-nationals are developing Canadian-based artists. For example, the Canadian Tenors* are recording here in Ontario, versus previously, their last album was cut in Europe. It’s about making sure that there’s an incentive to keep our talent here and allowing them to record in Canada.’

He added: ‘Ten years ago no one knew an international star like Drake or people like Justin Bieber. These are people 10 years ago that were just learning the craft, breaking into the scene, and here they are now with top 10 hits internationally. So we need to continue to support those artists and the business side of that art form as well. It’s a very important piece for us.’

canadian tenors


* Wikipedia: The Tenors (formerly known as The Canadian Tenors) are a vocal quartet consisting of Remigio Pereira, Victor Micallef, Fraser Walters, and Clifton Murray.

Doesn’t the Govt know they are ‘formerly the Canadian Tenors’?


  • Robin Elliott says:

    This is part of the Conservative government’s policy, across all fields, to fund those who have achieved or are likely to achieve international excellence and let everyone else fend for themselves. Not surprisingly we are also seeing an increasing disparity between the very rich and the very poor in Canadian society. It is a massive social experiment to turn us into the USA.

    • David says:

      While the action may look conservative (with a small “c”), Ontario has had a Liberal government since 2003. As managers of our tax dollars one could say that it is encouraging that the Liberals have moved on from terminating natural gas electricity projects, (incurring a billion $ in liabilities) to spending a little bit in the cultural sphere.

  • Emil Archambault says:

    1. This is not ‘Canada’ but Ontario. Provincial governments do not represent the country.

    2. The fact remains that “The Tenors” are all four Canadian.

  • V.Lind says:

    Governments never know things like that — they are full of people who still reference The Beatles when they are trying to mention a rock band to look cool.

    And, though the name change was made, for inscrutable reasons, most Canadians who for whatever reason are interested in them do still refer to them as The Canadian Tenors.

  • Karen says:

    $14 million to profit-making commercial giants such as Universal, Warner and Sony ???!!!??? Terrible policy choice and misuse of public funds !